Essential Duties
Required Leadership Competencies
* Strategic: ability to quickly weigh various alternative research paths to determine the optimal solution to meet business goals & objectives.
* Persuasive: proven record of leveraging consumer insights to influence executive decision making.
* Inventive: continuously seeks new opportunities to drive the research agenda to grow business across the customer journey.
* Customer Centric: dedicated to bringing the voice of the customer to decision makers.
Research & Insights Expertise
* Extensive knowledge of Insights strategy and how to translate consumer insights into successful business initiatives.
* Must have experience crafting and presenting research results to executive level leadership.
* Must have expertise in custom research including brand health tracking, customer satisfaction, new product testing, concept development and testing, marketing and creative testing methodologies, pricing research, and others.
* Build strong relationships and foster teamwork among agencies, suppliers and team mates to achieve actionable results.
* Ability to identify and implement where change is needed.
Business Impact
* Proven track record successfully leveraging consumer insights to drive business results as part of a cross functional working
environment.
* Possesses ability to transform data into compelling narratives communicating findings to guide brand strategy and execution.
* Exhibits courage, confidence and proficiency presenting research results to senior leadership.
Requirements
* 7+ years escalating Consumer Insights or Market Research experience
* Proven success record of translating consumer research into actionable recommendations leading to growth in sales and market share
* A thorough understanding of market research that can be presented to a wide range of stakeholders
* Excellent communication skills and the ability to communicate market research to both technical and non-technical audiences.
* Experience with Excel, Survey Tools, PowerBI, Qualtrics, and visualization tools
* Thorough understanding of market research techniques
Education:
* Bachelors Degree in Market Research, Social Science Research, Business/Marketing, or related degree
Application Instructions
Please click on the link below to apply for this position. A new window will open and direct you to apply at our corporate careers page. We look forward to hearing from you!