The meaningful work you will tackle:
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- Maintain a master calendar of marketing tactics, campaigns, and customers
- Manage, update, and share master planning documents and collateral including website management
- Work with cross-functional internal teams, customers, and external partners to coordinate and communicate marketing work and projects
- Collaborate with cross-functional teams on customer collateral development (sales and consumer engagement)
- Organize and collaborate with our data team on general data, and data extension files for projects to increase registration/engagement targets
- Organize & ensure all collateral materials are printed and shipped on time by the printer
- Partner with the team to identify weekly and monthly topics that will engage customers
- Maintain a project list for creative needs with the designer
- Identify and prioritize the weekly creative deliverables and upcoming tasks
- Manage planning and execution of webinars working in tandem with the content development team
- Create UTM tags and QR codes for all campaigns & own tracking and reporting
- Work with the sales team researching and managing conference participation
- Manage Hubspot sales tool including form optimization, email nurture sequences, lead scoring, and lead handoff to the sales process
What we’re looking for in your background & what makes you a success:
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- Currently a rising Senior, Senior, or Graduate student
- 3+ years of experience in a marketing operations role, is a plus
- Experience and enjoyment working in both B2B and B2C marketing
- Thorough knowledge and understanding of marketing tactics and metrics reporting
- Ability to work cross-functionally with our internal stakeholders
- Experience with Google and other communication tools (Gmail, Docs, Sheets, Slack, etc)
- Hubspot and or Marketing Cloud management experience (certifications a definite plus)
- Salesforce management experience (certifications a definite plus)
- Project management tool experience such as Asana (preferred but not required)
Employee Benefits at Brightside:
At Brightside you'll find a remote, safe, fun & inclusive work environment.
We have a competitive benefit plan including medical, dental, vision, short/long term disability, life insurance, commuter options and a 401(k) plan.
We also offer a generous Time Off allotment including Paid Time Off / Wellness Days / Sick Time / Days of Service & Company Holidays.
Equal Employment Opportunity Commission:
Brightside is an equal opportunity employer and values diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
