SR. MANAGER, CUSTOMER MARKETING

Responsibilities

• • Manage a global customer reference program and platform to highlight how Contrast Security customers are leveraging our technology and their business outcomes 
  • Drive customer 1:1 sales reference introductions and discussions to accelerate the sales cycle and influence revenue  
  • Manage new customer nominations from sales and customer success 
  • Oversee this model to nurture customer advocates across key industries and regions 
  • Develop customer storytelling (print and video) to leverage their voice to engage and land new logos and expansion 
  • Interview customers and supervise the content creation process with our writers and agency 
  • Build integration and adoption of corporate campaigns and GTM strategies 
  • Support customer programs at events and speaking opportunities, online events, user groups, and demand generation 
  • Alignment of customers across AR/PR activities
  • Manage Gartner Voice of the Customer and G2 reviews 

Qualifications

• • 5-7 years of successful experience in delivering global customer advocacy 
  • 5+ years experience working directly with customers, sales, marketing, or in customer success 
  • Track record of driving key initiatives across the company and cross-functionally across various teams 
  • Demonstrate success and knowledge with sales and marketing automation tools, i.e., Salesforces 
  • Success in creating and managing effective marketing programs to deliver a personalized experience 
  • The ability to capture customer stories and translate them into materials to leverage across the company to highlight innovation 
  • Skilled in lifecycle marketing strategy and execution through the customer journey, delivering meaningful interactions 
  • Effective communication and written skills to articulate the customer’s innovation with our technology with the ability to uncover real-life business challenges and key metrics 
  • BA or BS degree in marketing, business, management, etc.